Maximize your References If you have a contact at the company, don’t let them go to waste. In addition to asking them to put in a good word for you, ask them about aspects of the job that you can use to your advantage. Find out what the position needs, some critical attributes you should have, and how they think someone could improve the role. Then, during your interview, use that inside knowledge to really position yourself as a perfect fit for the opening. You never know what failed to come across clearly on a job posting, but by leveraging your references, you’ll know exactly what to highlight during the interviews.